Wording Your Advert

This is your first point of contact with potential buyers, so it's important the advert conveys the right message. It's amazing how many people get this wrong, and then wonder why responses are limited…had they only just put a little more effort into their pitch, their kit would have sold in no time.

The ideal advert
A perfect Kitforsale advert will include all of the following:

• Exact type of kit: if it's a JP Australia Real Wave 84, write that - not 'JP Wave board'.
• Make & Model.
• Year.
• Specifications - such as length, width, volume, sail or kite area
• Condition.
• Colour:  can be helpful - particularly with sails or kites.
• Description of Features: Any additional features - comes complete with board bag, fin, mast extension and so on - to entice the buyers and set your kit apart from the others.
• Price: Buyers expect to bargain so if £450 really is your final price, ask for a little more in the advertisement. But be realistic, check other similar kit on Kitforsale.com to gain an idea of the right asking price.
• Colour photograph: Attach a photo, it'll make your advert stand out and you'll get a better response.